How should the value of digital items, for example Apps, provided to patients as patient support be worked out? What are the other considerations?
This is a difficult area in which there have been no cases. It is more challenging to put a value on information than physical items. Factors to consider include: Is the App available for purchase? Does the App provide personalised output? Companies will need to certify materials for patients/public, documenting the rationale for the provision of information and/or items is often useful in justifying the approach taken.