The Code allows companies to provide medical and educational goods and services (MEGS) which will enhance patient care or benefit the NHS and maintain patient care Clause 19.1. It may be possible for certain textbooks to be provided in accordance with this clause. To benefit from this, however, the books must not be provided in such a way as to be an inducement to prescribe, supply, administer, recommend or buy any medicine and in this regard it is preferable that they are not delivered by medical representatives. Representatives must not subsequently use the provision of such books as leverage to gain future access to doctors or other health professionals and such books must not be provided to individuals for their personal benefit.
Companies are reminded that the provision of MEGS must be publicly disclosed Clause 19.2.